Undertones of Recursivity: My Quest for Empirical Studies That Move Beyond Hybridity

For a long time I have been interested in how cultural products, ideologies, commodities, norms, values, and beliefs travel within an interconnected global society.  I struggled with questions such as, “What happens when cultural product move from one global locality to another?” and “What happens to the cultural ideologies embedded within these products as they travel?” I found that previous scholarship often presented the movement of cultural products and ideologies as a linear process.  Hybridity and ‘glocalization’ models, such as...