Media practice analysis and the evaluation of cultural impact: Misconnections as missed opportunities

In a new study from the Annenberg School for Communication & Journalism at the University of Southern California, it was revealed that women are both underrepresented and sexualized in the mainstream motion picture industry. The study, headed by Dr. Stacy L. Smith and Marc Choueiti, evaluated 100 films released in 2008 though survey and content analysis methodology and focused on the gender of all speaking characters, behind-the-scenes employees, and the hypersexualization of on-screen characters. Overall, their findings show that only...