The Database Economy and Anonymous Friends

In his 2011 article New Media, Web 2.0 and Surveillance Christian Fuchs argues that our life on the Internet, specifically as embodied in the practices and ideology of Web 2.0, is being expropriated as a “form of personal mass dataveillance.”[1] For Fuchs, social networking sites, such as Facebook, are prime sites to explore this shift. The ‘dataveillance’ of these digital social spaces present us with a complex matrix of motivations, communication logics, and economic interests – represented in individual users...